BBC brings World Cup to the office
The BBC has signed an exclusive deal that gives broadband users in the U.K. free, live coverage of the FIFA
World Cup. The agreement with Infront Sports & Media—the company responsible for the worldwide
marketing and sales of the broadcast rights to the 2006 World Cup—brings coverage to bbc.co.uk/worldcup
and bbc.co.uk/sport. All of the BBC's group games will be available on these sites, plus all the subsequentgames the BBC has in the knockout stages. The BBC will also boast the exclusive rights to England's second round and quarter-final games if they reach that stage. The BBC also has non-exclusive rights to short highlights from every 2006 World Cup game. There will be four-minute clips from all of the 64 matches available on-demand. Roger Mosey, the BBC’s director of sport, said: “Our audiences now expect to get BBC Sport on television, on radio and online—and the World Cup on broadband is our biggest commitment yet to bringing people major events where and when they want them. You can watch the World Cup from the BBC at home on TV—or listen in the car on your radio—and now also see full live coverage on your PC. We know a lot of online viewing is done in the office, so we suspect this will allow people both to do their job and to keep up with the very latest action from Germany."
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: 19 years ago